亚沙会理念、口号、会徽名称

    (一)亚沙会理念

　　“海韵、阳光、激情、时尚”

　　释义：最贴切、最形象地体现了亚沙会的特点及筹办的方向和目标。

　　(二)亚沙会口号

　　“快乐在一起”

　　释义：体现了一种天人合一的和谐理念，表达了人与人、人与自然和谐相处的美好愿望。体现了一种永恒的快乐，亚沙会是一个欢乐的大PARTY，会让人时刻回味与海阳、与亚沙会在一起的快乐。突破了以往运动会口号的形式，用一句富有深意的短句作为口号易引起广泛关注，令人回味，发人深思。

　　(三)亚沙会会徽名称：海之魅释义：

　　作品整体体现了天人和一的和谐理念，三个动感的人物联手共舞，寓意亚洲人民象一家人一样和睦相处，同享沙滩运动带来的无穷快乐。

　　突出滨海旅游3S(阳光、沙滩、大海)元素，正确定位海阳滨海旅游特色，展现海阳作为第三届亚洲沙滩运动会举办城市的独特风情和魅力。

　　作品运用线条的魅力勾勒出像沙滩排球、足球和游泳的3个运动姿态，同时，又像火焰，像海水，鲜明生动的体现出沙滩运动会特色。三个动作充满力量、激情与美感，彰显出参赛健儿的奋力拼搏，展现青春活力，运动之美。

　　下面黄色的一笔象征金色的沙滩，与上面运动的人体姿态和灿烂的太阳共同组成了一幅形象而精彩的沙滩运动会的情景，体现了沙滩运动激情、阳光、时尚的独特魅力。

　　会徽主体图案是一个汉字“海”字的造型，既代表第三届亚沙会的举办地中国海阳，也体现了沙滩运动会的滨海特色。一笔画的巧妙设计给人以独特的视觉感受，凸显出设计的艺术感染力。

　　Vision: Sand and Sun, Passion and FashionInterpretation: A most appropriate and vivid expression of the features of Asian Beach Games, as well as the direction and objectives of the Games preparations.

　　Slogan: Share the JoyInterpretation: A concept of unity of man and nature, expressing a good wish for the harmony between human and human, human and nature, and meaning a long-lasting happiness. Asian Beach Games is a big party and always reminds all participants of the joy of being together with Haiyang and Asian Beach Games. It is a reform in form on the Games Slogan by using a meaningful phrase to attract wide attention, leaving people with a lasting aftertaste and worthy their careful study.

　　Emblem:Charm of SeaInterpretation: An overall concept of unity of man and nature is embodied in the emblem. Three moving figures hold their hands together, symbolizing that Asian people are living in harmony like a family and enjoying the great pleasure brought by beach sports. Three S elements, sun, sand and sea, are emphasized and aim to show the tourist features and to reflect the unique culture and charm of the host city of the 3rd Asian Beach Games. By one magic line, three sport postures of playing beach volleyball, playing football and swimming are outlined, like flame and like seawater. It is a proper and vivid description of the features of beach games. The three postures are just a combination of strength, passion and beauty of sports, representing the athletes' spirit of struggling, energy of competing and beauty of playing. Together with the sport postures and bright sun, the yellow line beneath, which composes a vivid and spectacular scene of Asian Beach Games, reflects its unique charm of passion, sunshine and fashion.The theme image of the emblem is similar to the Chinese character “海”. “海”, with its pinyin form “Hai”, not only represents Haiyang as host city of the 3rd Asian Beach Games ,but reflects the features of the Beach Games here. The delicate one-line design gives people a unique visual beauty and fully displays its artistic beauty.