Located in the Around-the-Bohai-Sea Area, Zibo is an industrial city with its own unique style and an upgraded coastal city on the Shandong Peninsula approved by the State Council.  Zibo is also the famous "Capital of Ceramics" and "Hometown of Silk".

Located in the middle of Shandong Province, Zibo governs 5 districts (Zhangdian, Boshan, Zichuan, Zhoucun and Linzi) and 3 counties (Huantai, Yiyuan & Gaoging) now. The five districts are 20km apart from each other, forming a city group with town & country crisscrossed. Zhangdian, site of Zibo Government, is the city's center of politics, economy and culture, 70 km away from Jinan International Airport and 295 km away from Qingdao seaport. It covers an area of 5938 square kilometers with a total population of 4.08 million, including urban people of 2.69 million.

Zibo, with strong economic power, is an important industrial city both in Shandong and in China and stepped into the rank of 50 Chinese Cities with Strongest Comprehensive Power in 1992. City's GDP in 2000 was RMB 64,200 million, with economic & social undertakings in continuous, fast and healthy development.

Main industrial categories in Zibo are: Petrochemical, ceramics, textile, silk, medicine, building material, metallurgical, electromechanical, plastics, electronics, electric power, etc. A batch of industrial products occupy an important place both in Shandong and in China, such as elaboration products from raw oil, ceramics, textile, silk, analgesic-antipyretic, middle & small motor, electrolytic aluminum, water pump, refractory, cement, insecticide, synthetic ammonia, glazed tile, and chemical fiber.

There are rich natural resources in Zibo, 53 kinds of mineral reserves have been found and coal, iron, bauxite, coal clay, chemical limestone, pottery clay, etc. are the main place of origin in Shandong Province because of their big reserves, high grade, and broad distribution. Zibo is also a hub of communications, treatment center of mail and a hub of telecom.

Zibo, earnestly welcomes friends at home and abroad to travel, investigate, invest and have business talks, is taking effective measures to carry out preferential policies of the country about encouraging foreign investors and will provide preferential conditions and good service on tax, funds, land use, import & export business, energy, transportation, telecom, etc.